Penny Lane Art Gallery & Cafe

Objective

   After a remodel, Penny Lane went from a cute coffee shop to a modern and clean coffee haven. To match this remodel, required some re-branding on the wall menu, the fold-able menu, the hours signage, and some other miscellaneous signs kept at the register.

   We knew we wanted to aim for a grayscale concept, and later decided we wanted a black background to captivate the people of New Carlisle while they browse for their favorite sandwich. The results? A clean and modern menu that you can't take your eyes off of.

​Menu

Signage

   As a result, I love this re-branding. We went from a brown-based color palette in the beginning to this gorgeous and modern grayscale. These fonts were also some of my favorites that I've ever paired together. Thank you to the people of Penny Lane for allowing me to work on this with you!